business Tag

While the landscape has changed, the fundamentals of good public relations haven’t.

PR needs to adapt to today’s changing media landscape

Many PR professionals I know and the sector...

30 March, 2026 / 0 Comments

Strong internal communication can make or break strategy

Strong internal communication can make or break strategy

I’ve come to think of internal communication as...

20 February, 2026 / 0 Comments

The concept of AI simply ‘replacing’ PR has never rung true

AI can write words, but it still can’t protect your reputation

I’ve lost count of how often I’ve heard...

01 January, 2026 / 0 Comments

Copywriting has always been about the power, impact and influence of words

Is copywriting still a thing in an AI world?

Copywriting has always been about the power, impact...

25 November, 2025 / 0 Comments

Journalists need your news

Good PR needs great ideas, but journalists may still let you down

Every business wants more media coverage. And fair...

14 October, 2025 / 0 Comments

How PR can help your business shine

Public relations (PR) is all about raising your...

15 April, 2024 / 0 Comments

The clients PR companies need to avoid

Here at More Fire PR Ltd we’re lucky enough to...

24 January, 2024 / 0 Comments

Could an apprenticeship be your next move?

By Beth O’Neill, More Fire PR - Thinking about...

25 December, 2023 / 0 Comments

Rebecca Handley

Profile – Rebecca Handley, Head of Place

Interview by Mark Ferguson. Rebecca, you're Head of Place...

15 December, 2022 / 0 Comments